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What do lip gloss, life coaching sessions, a wild-caught seafood subscription and personal data removal services have in common? They’re all part of the stacked gifting lineup awarded to the 2026 Emmys presenters, performers and nominees.
This year’s product assortment is curated by none other than Distinctive Assets, Lash Fary’s entertainment marketing company credited with spearheading awards show swag bags and gifting lounges (Fary has produced the official Grammy Awards gift bags and lounge for over 25 years now). Totaling nearly $30k per recipient between the 2026 Emmys Gift Bag and exclusive backstage gifting experience (officially titled the Emmys Giving Suite), the luxury lineup, in turn, gives back in a big way.
In order to participate in either the backstage activation or the physical gift bags, brands donate a set amount to the Television Academy Foundation in support of its educational programs. “It’s a joy to celebrate television’s brightest stars backstage on the industry’s biggest night, but what makes this partnership truly special is the mission behind it,” says Fary. To date, the Giving Suite alone has raised over a million dollars for these programs.
This year’s Giving Suite and gift bags feature an assortment of experiences, services and, of course, products, spanning beauty, wellness tech, food and beverage, fashion and home goods. The backstage lounge housed the following items:
- RingConn Gen 3 smart ring, $349-$369
- HydroJug Traveler Tumbler, $44.99
- Amos Sweets candy (including TastySounds musical lollipops), price varies
- Glymate‘s cell-regenerative dietary supplements, price varies
- Privacy concierge and data removal services from Ironwall by Incogni, price varies (Giving Suite guests received a package worth $10,000)
- The original Hugs Blanket by Minky Couture, $147+
- Luxury fragrances by La Proue, price varies
- Organic K-beauty vegan skincare from Ongredients, price varies
- Skullpanda Off Mode series plush doll pendants from Pop Mart, $19.99 for single box
- PETA x Save the Duck animal-free outerwear, price varies
HydroJug product display at the Distinctive Assets Giving Suite benefitting the Television Academy Foundation Educational Programs at the 2025 Emmy Awards rehearsal.
Willy Sanjuan/Invision for the Television Academy/AP Content Services
HydroJug 40 oz. Traveler Water Bottle
Available in a range of colors and prints.
RingConn Gen 3 Smart Ring
No subscription required.
As for the gift bags, guests received product and services from Alter Eco, Andara by Eraser Queen, Ballet, Bananagrams, Beverly Hills Rejuvenation Center, BioHarmony, Bored Rebel, Brick, BUBS, Cann Social Tonics, Cynthia Occelli x The Seed App, Danucera, Dove, Dr. Kellyann, Essie, Flaus, Foot Petals, Garnier, Greens First, Gui Gui by Moose Toys, Havyn, Helight Sleep, Jennifer Lane Beauty, Lanolips, MARLEYLILLY, Monarch Matcha, Motorola, Off We Glow, Out East Eyewear, Quen Imports, Refilled, RoC Skincare, Romonti, SANAME, Sauna Société, ShareAScan, SkinCeuticals, Slopehill Hair Tools, Spite House Studios, Tea Forté, TruFru, VAHDAM, White Rain+ and Wild Alaskan Company.
Related: THR Red Carpet Essentials 2026: 34 Beauty Winners for Awards Season and Beyond